From pop icons to politicians, our archive consists of a wide variety of subjects and personalities spanning the past 50 years. We regularly license footage to corporate clients, film & TV projects, and others. To inquire about licensing footage from our films, please contact Frazer Pennebaker at

How It Works:

  • We charge by the minute (or any part thereof) for billing purposes (i.e. 1 minute 20 seconds will be billed at 2 minutes). There is a 1 minute minimum per film title.
  • All media doesn’t automatically include promotional and advertising rights. If needed we can license those rights separately.
  • We do not license media in perpetuity: we license for a 7 year term but will bump it up to 10 years for additional money
  • Internet downloads does not include internet streaming — they are two different rights — and each must be specifically licensed.
  • All quotes are good for 45 days unless an exception is discussed when the quote is given
  • All fees are net any local Tax Authorities’ withholding tax. We can give you the paperwork necessary to reclaim the refund yourself.
  • If wiring the licensing fee there is a $15 bank charge that will be added to the final total.


Among the projects we’ve licensed to are

  • Google licensed the “Subterranean Homesick Blues” cue card scene from “Dont Look Back” for a commercial to promote their ‘Google Instant’ service
  • Samsung Electronics used footage of Jimi Hendrix from “Monterey Pop” in a commercial to promote their phone Galaxy S II
  • The American Masters Jimi Hendrix documentary “Hear My Train A Comin” licensed footage from “Monterey Pop” and “Jimi Plays Monterey.”
  • 6/13 Footage of The Who from “Monterey Pop” used during on stage live performances of current Who tour.
  • Footage from “Company: Original Cast Recording” used in Chiemi Karasawa’s film “Elaine Stritch Just Shoot Me” now on the festival circuit
  •  The short film “Breaking It Up At The Museum” to be used in The Hirshhorn Museum’s upcoming exhibition entitled “Damage Control: Art and Destruction Since 1950”
  • Alice Cooper footage from the 1969 Toronto Rock and Roll Festival used in the upcoming film titled “Super Duper Alice Cooper”
  • Otis Redding performance from Monterey Pop used in BBC’s “Otis Redding: Soul Ambassador”
  • The Who used in The Annenberg Space for Photography exhibition entitled “Who Shot Rock & Roll”
  • CBS News licensed footage from Jimi Hendrix’s Monterey performance to promote the recent Hendrix record release
  • Musee des Musiques Populaires in France licensed “Monterey Pop” footage in their exhibit “Big Festivals”
  • France Televisions licensed footage from “Dont Look Back” for their TV production titled “Carla Bruni…A Contretemps”
  • The Warhol Museum licensed the film “Rainforest” as part of their general display called “Silver Clouds”